con4PAS, the leading SAP business consultancy, and implementation services partner on the Central European and the Middle East market is providing AAB a full business consultancy and service support in the area of SAP CX portfolio, covering SAP Cloud for Customer (Sales and Service) solution integrated with Sinch Contact Center.

“Our long-lasting cooperation in the field of SAP CX solutions brought us to the point of securing our further investment by the closer partnership with con4PAS. This enables us to leverage industry and process best practices, supporting our business goals set for the near future,“ said Mr. Amir Mahmood, IT Director, AAB.

Abdullah Abdulghani & Bros. Co. W.L.L (AAB) is a progressive and diversified business group in the automotive industry, based in Qatar. It was founded in the year 1958 by one of Qatar's pioneering business families and today it has more than 3,000 employees from 33 different countries. AAB is an exclusive dealer of Toyota and Lexus. The company is highly driven by a commitment to customer service excellence. 

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